More leads from Google and better visibility for your brand in AI-generated answers.
Do you want to increase the number of high-quality leads from search engines?
We help software houses and SaaS companies generate more sales inquiries through a combination of technical SEO, ROI-focused SEM campaigns, and GEO efforts that strengthen your brand’s presence in ChatGPT, Perplexity, and other AI tools.
What most often blocks lead growth in IT companies?
Effective SEO for a software house or SaaS company does not end with rankings. We combine an understanding of how clients search for IT services, technical SEO, content, and AI visibility to turn traffic into real sales inquiries.
As a result, you get a complete SEO & GEO strategy that turns your website into an engine for generating high-quality inquiries (SQLs). We focus on high-intent keywords and AI visibility so your marketing budget drives real revenue growth, not just traffic charts.
We analyze your offer, services, markets, and sales goals. We also identify where you are currently losing visibility and leads.
We tailor SEO, GEO, and SEM activities to the way your clients search for IT services. We build an action plan focused on increasing inquiries, not just traffic.
We work on technical SEO, content, site structure, and campaigns. We improve your visibility in Google and your brand’s presence in AI-generated answers.
We continuously analyze traffic, leads, and the effectiveness of each activity. We strengthen the actions that genuinely support your sales pipeline.
Based on the data, we make further decisions and scale the most effective activities. This ensures the strategy delivers results over the long term.
During the consultation, we will analyze your company’s current search visibility, identify the areas limiting inquiry generation, and uncover the biggest growth opportunities. We will show you how to combine SEO, SEM, and GEO into a strategy that genuinely supports sales.
We do not focus on traffic alone — we care about leads and your business results.
We are part of ITCORNER, the Wrocław-based cluster of IT companies. Being close to the technology industry helps us better understand its specifics, needs, and pace of change. This allows us to create marketing strategies tailored to the realities of software houses, SaaS companies, and B2B tech firms.
The Strategiczni.pl team exemplifies expertise and knowledge, which specialists apply to their daily activities. Our collaboration is genuinely high-level. The project specialists are proactive, making us feel well taken care of. Finally, I am confident that I am working with top-tier professionals who clearly explain what we are doing and why.
We had the pleasure of working with Strategiczni.pl in the process of expanding our service offerings to foreign markets and optimizing large data sets. The functional solutions proposed by the Wrocław-based company completely met our expectations. The transparency of their actions and constant contact with the person executing the order are additional advantages of working with Strategiczni.pl. We recommend the comprehensive and professional services of the Wrocław agency to every company – especially those looking for fully automated solutions on a global scale.
We are very satisfied with our collaboration with Strategiczni.pl. The articles they create for us are of high quality and very accurate in terms of content. Our people were convinced that they were written by specialists from our company.
Collaborating with Strategiczni turned out to be one of the best business decisions our team made last year. Thanks to their professional approach and high technical expertise, they helped us plan effective marketing campaigns, from market potential analysis to account setup and ongoing execution. The Strategiczni team did an excellent job selecting keywords that had a real impact on the number of new customers we managed to acquire. We highly recommend their company because we know that the services they provide and their focus on achieving clients’ goals are of the highest standard.
Strategiczni.pl is responsible for the SEO of our website. Over time, we also started using their content marketing services, which we continue to practice today. Strategiczni.pl helped us build the site’s visibility from scratch, conducting all the necessary marketing analyses. Our cooperation is a partnership agreement. What I like about our collaboration is their proactivity. Tasks are completed on time. They solve project issues with ever-new strategies.
All the specialists we collaborated with were professional but maintained a relaxed approach. We felt that we were able to establish a partnership relationship. Each team member was open and helpful. We regularly discussed the project’s status, worked on the backlog, and knew who to contact in case of issues. Regarding punctuality, responses to inquiries were typically provided within an hour or two, and it never took longer than a day.
The collaboration with Strategiczni.pl began with a thorough briefing. They gathered all the needs, goals, assumptions, and information about our company, which was crucial for preparing a market and competition analysis, finding keywords, and planning content. The data and conclusions were used to create an appropriate concept and structure for our website. They handled the technical aspects of the new site, and their recommendations and approach were invaluable in the website development process. They also assisted us in creating the right content. But that’s not all – they suggested topics and provided guidance to ensure our articles and service descriptions achieved greater visibility on Google.
We were looking for a partner who could help us optimize our website for SEO. Our goal was to attract more clients through organic traffic. Strategiczni started by conducting an audit of our website. Based on this, they created a list of recommendations for the proper structure and content of our site, such as adding blog posts. We ran campaigns with them focused on link building and strategy. Additionally, they provided us with advice on content. What sets them apart is their transparency. We built a process with them that we could rely on. In the monthly reports, we saw all the activities, and I felt that I had made the right investment.
In the IT industry, understanding the buying process, the language of services, and lead quality is essential. That is why our work is built around what genuinely supports purchasing decisions and sales growth.
The Best SEO Agency for IT in 2026 Clutch is one of the leading B2B platforms that evaluates agencies based on client experience. Our awards confirm the effectiveness of the work we deliver, including for companies in the IT industry.
The first SEO results usually appear after a few months, but the exact timeline depends on market competition, the condition of the website, and the scope of the work. In the case of IT companies, the quality of service pages, technical SEO, and content play a major role. We treat SEO as a channel that builds stable lead growth over time.
No. The strategy should be tailored to the sales model, the offer, and the way clients search for a service or a product. A software house selling services requires a different approach than a SaaS company building visibility around its product and use cases.
SEO focuses on visibility in traditional search results, while GEO supports a brand’s presence in answers generated by AI tools. These two areas increasingly complement each other. That is why we plan our activities so that the brand is visible both in Google and in the new AI-driven search environment.
We combine SEO, SEM, and GEO activities when that model best supports the client’s business goals. This allows us to work on long-term organic growth while also generating leads faster through paid campaigns. The scope of cooperation is tailored to the company’s situation, budget, and stage of growth.
We do not look only at rankings and traffic. We also analyze the number of inquiries, lead quality, and the impact of our work on the sales pipeline. This makes it possible to assess which activities genuinely support business growth.
Yes, because SEO and SEM play different roles. Paid campaigns help generate traffic and leads faster, while SEO builds long-term visibility and reduces dependence on constantly rising advertising costs. In practice, they work best when planned as one coherent customer acquisition system.
Yes. We also work with companies that want to build visibility outside Poland and reach clients across different markets. In such projects, we take into account language, search intent, website structure, and the specifics of local search results.
We begin by understanding your offer, goals, and current visibility. Then we define priorities and select the right scope of SEO, SEM, and GEO activities. This ensures that from the very beginning it is clear what we are doing, why we are doing it, and what result it is meant to support.
The cost depends on the scope of work, the number of markets, the condition of the website, and the level of competition. Building visibility for one software house in Poland requires a different approach than an international project involving content, technical SEO, and paid campaigns. That is why we tailor the pricing to real business needs and goals.
Yes. We work both with companies that already have an internal marketing team and with those that need external strategic and execution support. We can complement your team’s capabilities or take over a larger part of the work on our side.